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Foresight & Strategy

So You Want to Study Culture?
Career advice I wish I learned much sooner
 • 
Matt Klein
Fast-Food's Billion Dollar Misspend
Why investing in service not celebs may be the move
 • 
Matt Klein
The Uncomfortable Truth: Data Lies, Making Anything "Real"
How numbers are shielding flawed research from criticism, distorting our reality
 • 
Matt Klein
Cultural Singularity & The Need for Friction: The Business Case for Thinking the Inverse
How "Hyper-Optimization" threatens creativity and how slowness will save us
 • 
Matt Klein
Self-Sabotaging Innovation: The Art of Doing Dumb Shit
Today, we’re not just creatively stunted, inefficient and unsatisfied. We’re actively sabotaging ourselves. And worse, we’re calling it business as…
 • 
Matt Klein
 and 
Elisabeth Bromberg
Marketing Won't Save You. Your Consumers Will.
We're spending more time, energy and money on the attempted harmonization of an offering and culture, than we are ensuring whatever’s being produced is…
 • 
Matt Klein
Foresight as Activism: Researching vs. Making Culture
Our current task at hand isn't so much to chase cultural change and react, but to work with existing communities, fantasize what we'd like to see with…
 • 
Matt Klein
How To Approach Online Culture
Or how to inculcate yourself against trend mania by calculating for force
 • 
Matt Klein
4
9:30
Distributed Trust: The Future of Crowds & Honesty
Distributed Trust is the latest evolution. Bygone are the days of listening to a single source. Now, people pool their collective intelligence together…
 • 
Matt Klein
3
The Radical Potential of Semiotics & Cultural Strategy
There is no doubt that we’re living in an era of intense, complex cultural dynamics. And fresh approaches to extracting insight and extrapolating action…
 • 
Matt Klein
, 
Noël Theodosiou
, 
sarah unger
, 
Vijay Parthasarathy
, and 
Cecily Long
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