I love the branding example. I always tell the folks I mentor that “X” has a brand if something specific that comes to mind when you ask yourself, “what does it mean for something to *feel* like [insert brand]?” If you can’t even begin to answer the question, they probably don’t have one.
I love the branding example. I always tell the folks I mentor that “X” has a brand if something specific that comes to mind when you ask yourself, “what does it mean for something to *feel* like [insert brand]?” If you can’t even begin to answer the question, they probably don’t have one.
Loved this, looking forward to more volumes 🙂
I loved the 'Social Commentary' <3